It’s not just about knowing the trend. In business school they teach us the importance of demographics- how old the target consumer is, what’s their income, their education, etcetera. The truth is that in the fashion industry they just become numbers without reason....Read More
Chronicles of a Fashion Buyer
Insider intelligence on the fashion industry.
While I got descent grades in school, the comment box on my report cards always had a note listing my “bad” traits that teachers often sent me to the principles office for. Doesn’t like to share. Sharing is over rated and something that...Read More
Just before “Black Friday” the emails, postcards, and social media postings reminding everyone to shop local, shop small businesses, and shop on small business Saturday started to arrive. Some added shady statistics about saving US jobs and the boost to the local economy, all...Read More
1. Network! Get off the internet! You and a million other people are filling out job applications online. I am assuming that you live in an area where there is a fashion district. In NYC we have the garment district. In Atlanta there is...Read More