Retail 101

How to Open and Run a Successful Retail Store

This workshop is geared towards helping the prospective retail store owner, and even some old pros, avoid the problems that consistently fell small retailers.

It tells them what to expect in this competitive market. You don't have to be part of the trade and no special credentials.

Who should attend: Anyone who wants to open his or her own store. Retailers who need new ideas and want to streamline their operations. New stores owners who need help in analyzing their business.

View list of upcoming workshop dates

Topics Covered in Retail 101:

Buying

• Where & When to buy goods
• Open to buy basics (Retail Math)
• Terms, Factors and FOB
• How to write up an order.
• Pricing, markdown and Sales
• Opening Inventory (how much to buy)
• How to know if you are paying the "right" price.

Merchandising & Display

• Over-all store presentation.
• Display & Fixtures
• Lighting
• Signage
• Floor planning

The Sales Team

• What to look for
• Training
• Setting Goals
• Employee Policies

Sales

• How to sell yourself and the store
• Problem Customers
• The art of multiple sales

Customer Service

• Give the customer more
• Store Policies
• Thinking outside the box

Operations

• Receiving
• Inventory Control
• Computer Technology
• Security

View list of upcoming workshop dates